NATIVE COMMERCE CORE™
Product discovery built on advanced ecommerce AI
Constructor’s Al-powered core is purpose-built for ecommerce. Continually learning from every single customer interaction, our Native Commerce Core™ drives next-level personalization — and unmatched ROI — across your entire website experience.
Tangible ROI proven in under 4 weeks — learn how.

Meet the Native Commerce Core™
Where other solutions start with open-source keyword matching engines and bolt AI on top, we are the only product discovery solution with a proprietary, native core that is specifically built for ecommerce.
Constructor’s advanced algorithms, transformers and large language models all work together to deliver real-time, personalized experiences that decode complex patterns and understand user intent. That’s why we’ve never lost an A/B test when it comes to driving business metrics that matter, like revenue, conversion rate, and profit margin.
- Holistic Product Discovery
- Transparent Results
- Clean Data
Holistic, sitewide product discovery. (Accept no substitutes.)
Constructor’s Native Commerce Core™ is the beating heart of our platform, powering each and every solution we offer. With Constructor, every search informs a browse, every quiz influences a recommendation, and every interaction makes your platform smarter. Just the way it should be.

Transparent product rankings for results you can see and believe
Get automatically-generated insights into why products rank the way they do. Because it’s not just about getting results — it’s about understanding the process too.

Keep your data under lock and key
Constructor stays sharply compliant with growing regulations like GDPR and CCPA, as well as all major security frameworks like ISO 27001 and SOC 2.
Personalization should be exactly 0% creepy. Now you can rely on insights informed directly from users interacting with your website. No PII required.

Holistic, sitewide product discovery. (Accept no substitutes.)
Constructor’s Native Commerce Core™ is the beating heart of our platform, powering each and every solution we offer. With Constructor, every search informs a browse, every quiz influences a recommendation, and every interaction makes your platform smarter. Just the way it should be.

Transparent product rankings for results you can see and believe
Get automatically-generated insights into why products rank the way they do. Because it’s not just about getting results — it’s about understanding the process too.

Keep your data under lock and key
Constructor stays sharply compliant with growing regulations like GDPR and CCPA, as well as all major security frameworks like ISO 27001 and SOC 2.
Personalization should be exactly 0% creepy. Now you can rely on insights informed directly from users interacting with your website. No PII required.

Keyword and Vector-Centric Platforms
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Limited Personalization
Older search engines can hinder efforts to provide personalized experiences, which is a major setback for revenue. -
Technical Debt
Manual workarounds, time-consuming maintenance, and extensive customization create a burden for ecommerce teams. -
Outdated Architecture
Legacy platforms aren't based on modern composable principles, causing them to lag in terms of speed, reliability, and customer experience. -
One Size Fits None
Traditional search engines fail to account for the ever-changing needs of enterprise ecommerce businesses.

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Shopper-Centric
Constructor personalizes the customer journey by displaying products based on individual users' historical and real-time behavioral data, and aligning with business goals. -
Ready Out of the Box
Constructor is a turnkey solution that reduces your team's workload by 20% and doesn't require developer-level knowledge to operate. Want us to prove it? Just ask. -
Composable Technology
Constructor leverages modern software development principles, ensuring speed, reliability, and a superior customer experience. -
Exclusively Ecommerce
Ecommerce is complex — and it deserves its own solutions. Constructor prioritizes important KPIs such as revenue, inventory, and conversions over simple relevance.
AI purpose-built and fine-tuned for ecommerce
Modern product discovery isn’t rocket science — it’s data science. 🚀
Constructor’s core was built to personalize for ecommerce customers, drive ecommerce conversions, and solve ecommerce problems. Where others go broad, we go deep. When it comes to the quality of our solution, we leave no stone unturned and are always innovating to drive incremental improvements.
- Transformers
State-of-the-art machine learning models that learn context and meaning in sequential data like human language - Semantic Analysis
Interpretation of meaning by analyzing sentence structure, and identifying relationships between individual words - Synonym Detection
Recognizing and classifying potential synonyms across queries and product catalogs - Typo Tolerance
Correcting phonetic, fat finger, and spacing errors automatically - N-Gram Weighting
Reweighting importance of words when they occur in orders that convey added meaning (“apple laptop” vs. “laptop charger”) - Word Importance Estimation
Identifying entities within a block of text and assessing their meaning and importance - Intent Understanding
Automatically interpretating specific phrases, an initial step toward natural language understanding - Multi-Lingual Support
Language detection and specialized handling, support for RTL languages and CJK languages
- Behavioral Clickstream Data Analysis
Tracking and analyzing behavioral data — click-throughs, add-to-carts, and purchases — to improve and personalize product rankings - Merchant-Centric Optimizations
Tuning optimization parameters to business goals such as maximizing revenue, conversions, loyalty, average order value, or a combination of factors - Automated Boost and Bury
Improving results ranking for products based on historical conversion frequency data - Weighted Search Facets
Refining search results based on attributes such as manufacturer, color and price and displaying facets in conversion-optimized order - In-Session Ranking
Using behavioral data to improve and personalize current sessions in real time, without any offline or batch processing
- Behavioral Clickstream Data Analysis
Tracking and analyzing behavioral data — click-throughs, add-to-carts, and purchases — to improve and personalize product discovery results - Co-Purchasing
Predicting the purchase intent of a user by evaluating their preferences to the preferences of other users who have similar purchase intent - Personalized Search Recommendations
Leveraging available personal data to return attractive results for each user (e.g. if a user demonstrates purchase intent for “organic” items, organic items will be ranked higher in future results, regardless of the query) - In-Session Personalization
Personalization computed automatically in real time, ensuring the best possible recommendations in a current session and over time - Data Privacy and Anonymity
Users are hashed to remain anonymous at all times within our platform, valuing their privacy and honoring your privacy policy
- Easy Integration
Constructor’s ready-to- deploy solution that lets you focus on your core business - Go Live in Weeks
A dedicated customer support team including engineers and data scientists to help your implementation get up and running fast. - Merchant-Defined Optimization
Set search optimization rules based on business goals like revenue, profit, or inventory balancing - Turnkey Connectors and Libraries
In addition to JavaScript libraries for web clients, mobile SDKs for iOS and Android, secure APIs for easy integration, Constructor also offers a wide array of connectors for easy integration with other platforms - Global Infrastructure
Deployed across a secure multi-region cloud infrastructure to minimize latency from all corners of the world - Redundancy
Multiple levels of redundancy to minimize failure risk with up to 99.999% uptime
Focused specifically on ecommerce.
The fact that this product focused specifically on ecommerce and had a different approach really stood out. We also really liked the leadership team and what felt like a really good support team, which for us is extremely valuable.
Constructor is focused on helping us drive incremental revenue. That’s a breath of fresh air.”

Alexander Sienkiewicz
Chief Marketing Officer, SwimOutlet.com
Incredibly easy to understand and use.
Constructor allows us to easily load all our product data into the platform to optimize for our specific business KPIs.
The Constructor dashboard is incredibly easy to understand and use. It’s refreshing to work with a team who’s more than willing to jump on last-minute calls to help us get the most out of the platform.”

Sharon Gautschi
Chief Merchandising Officer, Rugs Direct + Lightopia
The fact that this product focused specifically on ecommerce and had a different approach really stood out. We also really liked the leadership team and what felt like a really good support team, which for us is extremely valuable.
Constructor is focused on helping us drive incremental revenue. That’s a breath of fresh air."

Alexander Sienkiewicz
Chief Marketing Officer, SwimOutlet.com
Constructor allows us to easily load all our product data into the platform to optimize for our specific business KPIs.
The Constructor dashboard is incredibly easy to understand and use. It's refreshing to work with a team who's more than willing to jump on last-minute calls to help us get the most out of the platform."

Sharon Gautschi
Chief Merchandising Officer, Rugs Direct + Lightopia
Holistic solutions powered by our Native Commerce Core™
Product discovery results you can trust — and verify.
Tangible ROI proven in under 4 weeks — learn how.
Product discovery results you can trust — and verify.
Tangible ROI proven in under 4 weeks — learn how.